Award winners Jorge raiado and João Rodrigues © Sul Informação
Salmarim is the apple in the eye of a family-based company which Jorge revitalised and from the beginning took a gamble on.It paid off,he has now come to be known as Castro Marim´s great ambassador of a product and a cause that are now receiving their rightful recognition.
Jorge is one of those entrepreneurs who are never at a standstill and whose head is always bubbling with innovative ideas.Salmarim is not just another company that produces salt.As Salmarim´s envoy Jorge has taken the Flor de sal, born in the salt flats of Castro Marim, to a world of gastronomy and the great chefs, Portuguese and foreign,who work in Portugal and beyond.This creative businessman and his small team have already produced innovative products and flavours, such as smoked salt or salt flavoured with lemon, oregano,aromatic herbs, olives and chilli.Alongside Jorge, the Algarve was also recognised in an award given to bartender and mixologist João Rodrigues who has already attracted a lot of attention using liquid salt in his cocktails.Who knows ,we may soon be seeing a future collaboration between Salmarim and the mixologist wisdom of Rodrigues.
Here in Castro Marim we all have a huge debt to repay to our ambassador Jorge for furthering our cause and for his incessant effort in innovation and dedication to the recognition of this product, which continues to season our food and enhance our lives.Keep up the good work Jorge, as only you know how to do.
Thank you my friends and British Heros! Keep doing Your amazig work!ReplyDelete